Bluu is a collection of bars, brasseries and basements with an independent spirit, aimed at a similar-minded crowd. Found in buildings with character, the design of the venues generates a warm atmosphere with ‘lived in’ values.

The scope of our work has grown with Bluu’s success, covering all experiential aspects of the brand in its venues, in print and online. As well as generating all branding and printed material, we work closely with interior designers Macaulay Sinclair to create bespoke graphics throughout the spaces.

These range from vintage-style wallpapers and murals to illuminated bar fronts and signage, each element subtly contributing to the Bluu message: great hospitality in laid-back surroundings. The website gives users the chance to explore each venue through a series of virtual environments, and features an extensive client content-management system. Visit bluu.co.uk