This is Notworking™
We’re co-founders of Glug, a global community championing independent thinking. Based around a series of talks and informal ‘notworking’, it’s an open environment to connect with undiluted inspiration and real-world stories, from across the industry.
From running events in 30 of the world’s most exciting cities, to working with brands like WeTransfer, Computer Arts and Deliveroo. Glug keeps us connected with the world’s best creative minds, through a network built on community, creativity and camaraderie.
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Glug is all about knowledge-sharing and friendship. The modular approach to the logotype comes to life through animated idents, giving it a friendly, irreverent face.
We’re lucky to work with the talented Mr Paul Bence. He’s photographed most of Glug’s London events over the years and his signature street photography style is a vital part of the brand. Genuine, sassy and in your face – just like the talks.
Clean and simple
Boldness and clarity are key – from posters visible in the low light of a venue, to social posts getting their point across at a glance. The simple, colourful layout and typographic system helps achieve this.
Working with Subism on the build, the website supports Glug’s growing network of cities and provides a mobile-friendly hub to buy tickets and catch up on talks. The typography-led design is deliberately stark, so there’s real impact when we flood it with colour.