It's been a long time coming, but we're very pleased to say we’ve just launched an epic trilogy of short promos for PlayStation®Store – to showcase the ‘Movies On Demand’ service from PlayStation Video Store.
Once again we were able to collaborate with some amazing creative talents in the FND Collective and MLF, who helped us to bring the campaign to life. All three virals use some exciting creative technology, combining projection mapping, 3D realtime tracking and ‘whizz-bang’ pyrotechnics. There are even some Morph-suited ninjas in there for good measure! We should have the making of video up later next week if you're interested in seeing how these were made.
So far the films have had over a million views in just a week since their release, but we’re hoping this is just the start. Please take a look and if you like them, would it be cheeky to ask you to share them with your friends?
Most Insane Immersive Movie Experience EVER - Part 1
Most Insane Immersive Movie Experience EVER - Part 2
Most Insane Immersive Movie Experience EVER - Part 3





















