With a cabinet full of awards and a client list as long as your arm, Shine is a PR company with a bright future. On celebrating ten glorious years, they asked us to work with them on a rebranding process.

After in-depth consultation, the work distilled the company ethos into an identity which is simple, clear and approachable. That clarity translates into subtly contrasting matt and gloss textures in printwork, giving the mark itself a unique hit of ‘shine-iness’ wherever it appears. We also designed the content-managed website, which you’ll find at shinecom.com