Designing brands that thrive on change

dan@studio-output.com Dan is Managing Director of Output, with twenty years’ experience running creative businesses spanning design, branding, digital and motion.

He set up the agency in 2002 with the simple intention of making ‘great work for interesting people’. Sixteen years in and Output is going from strength to strength, helping brands like Auto Trader, BBC, Bloomsbury, eBay and Girl Effect navigate a connected world.

Dan drives our business strategy and sales & marketing. He loves bringing teams and clients together, finding efficiencies and creating more effective working methods to ensure our work truly helps businesses adapt and thrive.

His understanding of the entertainment, media and music sectors has seen him lead major projects for Pottermore, Sony PlayStation and Penguin, as well as managing our decade-long relationship with the BBC. Dan is a frequent contributor to press and publications worldwide, has judged D&AD Awards and has lectured, taught and mentored at various UK universities.

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rob@studio-output.com Rob is Executive Creative Director at Output, with a deep understanding of brands built up over twenty years using design to them to grow. He set up the agency with Dan, and their culture of supporting and challenging each other in equal measures drove our creative approach as the business grew.

As the lead on brand thinking, Rob’s work spans strategy and creative direction. From vision-building to brand architecture, he combines the problem-solving methodology of a designer with an empathic understanding of audience.

He’s led overhauls for the Government’s Innovate UK and Sony PlayStation, and recently helped BBC Sport become a coherent and relevant cross-platform brand. In overseeing our copywriting output, he guides the work which gives modern organisations a voice.

Rob writes about design and branding in the press, and has spoken at events as far afield as Dublin, New York and Beijing.

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gemma@studio-output.com Gemma is Client Director at Output, with 18 years’ account, new business and marketing experience. Her role involves managing key client relationships and the cross-platform marketing strategy for the business.

With extensive experience in broadcast and publishing, Gemma oversees pitches and has led clients including BBC, Penguin, Pottermore, Hearst, Discovery, Arts Council England, Get Living London, Science Museum and Nickelodeon.

She’s successfully delivered projects, from brand strategy and art direction, to website design and build, and developed marketing strategies for clients including Get Living London and Penguin books. She gets to the heart of potential and existing clients’ challenges and develops long-term relationships, to ensure great feedback and continued business success.

Gemma hosts regular insight events, bringing together thought leaders to share relevant knowledge with new and existing clients. She leads the marketing and client services teams, ensuring the Output profile is being promoted effectively across every touchpoint and clients have a great experience working with us.

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oliver.bingham@studio-output.com With eight years’ experience across a variety of roles within brand and design agencies, Ollie brings experience and a fresh perspective to our marketing activities. His background in brand consultancy and creative strategy helps him think deeper about the challenges businesses are facing, and the role of design in solving them.

Ollie cut his teeth at global design agency Dragon Rouge, where he found his calling working on positioning, architecture and innovation projects for the likes of M&S, Rio Tinto and Heineken. As part of the consultancy team at The Clearing, he led strategic projects and helped turn bright ideas into boundary-pushing creative work.

A keen writer, Ollie keeps track of what's happening across brand, design and digital to develop original content and thought leadership pieces. He’s contributed to articles in Design Week, Creative Review and The Drum, and has spoken about branding at several events – including at the British Embassy in Helsinki.

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dave@studio-output.com With seventeen years’ agency experience, David brings a strong strategic and creative perspective to all of our projects. He loves learning about audiences, business challenges and technology, turning our clients’ big challenges into brilliant creative results.

At the University of Westminster David studied one of the pioneering digital degrees. He then ventured into the creative industries at Fabrica, the Benetton Group’s communication research centre in Italy, before holding creative leadership roles in digital agencies in London.

For Output, he’s developed projects for eBay, Pottermore, Penguin Books and Boots. David brings insight, digital strategy, design and technical understanding to our projects.

David speaks regularly at events and writes opinion pieces for the creative and technology press. His contribution to our own innovation programme makes him a trusted thought-leader to our clients.


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johanna@studio-output.com Johanna is a thoughtful and inquisitive Associate Creative Director, who has spent sixteen years in the design industry, exploring the area where brand and digital experience meet.

Graduating from Nottingham Trent University, she worked at some of Nottingham’s best brand agencies, picking up awards and featuring in the Creative Review Annual. She joined Output to accelerate her career, and moved to London to head up the design team.

Johanna’s work for BBC iWonder created a future-facing identity system which was widely adopted across the BBC’s online portfolio. She led the design team to reinvent J.K. Rowling’s Pottermore from top to bottom, developing a completely new look & feel for the digital product. And she worked closely with Auto Trader’s internal design & UX teams to shift perception of the brand into something purpose-built for digital platforms.

Keen to share the learnings from these projects, Johanna is a regular speaker at design events in the UK and beyond.


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nicky.naraine@studio-output.com Nicky is Finance Director at Output, with over twenty years of financial experience within the creative industries.

She brings a wealth of experience – from working in large, group-structured agencies, to smaller independents. Nicky is CIMA-qualified and began her career working for agencies like Lowe and Partners, JWT and WCRS, before spending twelve years moving through the ranks at Fallon.

Her passion is working with the partners to add value and grow the company in the face of an ever-changing industry landscape.

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dan.fox@studio-output.com Dan is an integrated Head of Production, with a decade of experience working in brand and digital design agencies Dry and Bureau of Visual Affairs. He looks after the production department, mentoring and passing on his experience to the younger producers and generally keeping the studio running smoothly.

Dan has a great understanding of all areas of project management and is well suited to multifaceted deliverables. Current highlights include managing the FairFX and HeadStart accounts, and working across BBC Sport, BBC Scotland and BBC Three.

Having worked his way up the ladder, he isn’t shy of getting his hands dirty and very much follows Anthony Burrill’s philosophy, ‘Work hard and be nice to people’.

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