I don’t know about you, but internships make me think of two things: being an unpaid coffee collector, and that surprisingly enjoyable film with 75-year-old intern Robert De Niro.
However, having now been there, done that and never actually bought the coffee I can say, with full confidence, that being an intern is great. And I am actually being paid to say this.
When I first stepped through Output’s door I had no idea what to expect. I wasn’t a designer. I didn’t study graphic design. I didn’t even know what a brand agency did. One internship later and I’ve worked on projects for so many different sectors. VFX technology, suicide prevention charities, sustainable battery technology, fintech startups and a household name TV channel.
I’ve learnt so much and I want to share some of these learnings with you. So here’s my top advice on getting the most out of your internship experience.
Jump all in
Internships can be an overwhelming place to start. It’s easy to want to hide, but try embracing everything that comes your way. At Output I got the chance to do a bit of everything. I started on brand identity. Pattern-making, logo design and free-form gradients were my introduction to the design world.
I followed this with client audits, competitor and comparator research and exploring how Output could evolve their social media. This all offered invaluable insights into building a design language and the strategic thinking behind creating a coherent brand identity.