Achieving distinction for lifelong learning

Enjoy Education

Enjoy Education is an award-winning private tutoring and homeschooling business with a holistic approach to learning. To help them stand out in an evolving market, we developed a new positioning, brand identity and website which play to the brand’s strengths – not in the playground of others. Visit site
  • Brand positioning
  • Brand identity
  • Digital design & build
The need to adapt
Despite sitting comfortably in a sea of sameness, the Enjoy Education team saw an opportunity to add distinction and confidence to their brand and digital presence. With an impressive reputation to maintain, the refresh had to stay true to the Enjoy name, while expressing the unmistakable spirit of the business.
Kate Shand founded Enjoy Education in 2006 believing that families deserve outstanding and bespoke education support for their children.
Capturing character

The previous identity lacked character and struggled to capture the benefits of Enjoy’s bespoke services. We developed a core creative idea encapsulating the brand’s positive energy and long-term vision for its clients: ‘Happy, lifelong learning.’ To ensure the work was effective and focused, we interrogated several design directions with the Enjoy team and their customers.

Going the extra mile

Each student’s learning journey is unique, with Enjoy providing tailored support at every step. To celebrate this, we developed a sophisticated but playful design language centred around an organic ‘thread’. Translated into illustrations and icons, the thread brings a sense of connection and movement.

Lifelong distinction

To balance rigour and spontaneity, structured grids and layouts are punctuated by freeform shapes and injections of colour. This approach to the brand toolkit ensures components feel ownable across every touchpoint – from the new logo and photography style, to distinct typography and graphic treatments.

Joyfully joined-up

The modular design system comes to life seamlessly online, encouraging editorial storytelling across all devices. Alongside this responsive digital presence, we developed social assets and a toolkit of simple templates for the Enjoy Education team – ensuring the brand will stay joyfully joined-up.

Helping Enjoy Education thrive
It’s been a great journey with Output. They listened to our brief and worked in partnership with us to deliver our vision with a beautiful, innovative website. It’s been a pleasure to work with such talented designers.”
Kate Shand
CEO & Founder, Enjoy Education